CPD Champions Case Study | Trifecta Management

About CPD Champions

CPD Champions has been put together by Jordan Smithson (@MrJSmithson_EDU) who is an accomplished IT Services Manager in the educational sector. Jordan brings over eight years of dedicated experience in providing robust IT support across multiple schools and trusts.

Jordan specialises in innovation with education technology and providing UK leading training sessions and keynotes to inspire and empower teaching and learning. Spending time both in operational roles and supporting with teaching in primary education, Jordan is able to bridge the gap in EdTech/PedTech CPD to all school stakeholders.

What We Do

Working with Jordan we provide a full managed service to support with brand design, website development/management plus a bespoke learning platform. The CPD Champions brand has been created to showcase CPD and resources created by Jordan within the education space.

Keeping with Jordan’s blue and white colour scheme, CPD Champions also brings in some greens in order for it to remain on brand whilst still showcasing some separation as it’s own platform.

Across the Innovative EdTech brand that Jordan is building, we have started to created a linked environment utilising WordPress’s multi-site functionality to enable Jordan a streamlined way to view all of his resources in one place. This enables him to quickly manage, update and publish content on the go during his busy working life.

Branding & Typography

Font Selection

Primary Font // Montserrat

Champion

A versatile, geometric sans-serif that balances modern EdTech with professional reliability.

Brand Palette

#00A3E0 // Core Blue

#22C55E // CPD Green

Incorporating greens to show separation from the core MrJSmithson_Edu brand while remaining complementary.

About CPD Champions

What We Do

Branding & Typography

Font Selection

Brand Palette

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